Piet Joubert, the man who founded Klein Simonsvlei, acquired the property in 1898 with the primary goal of growing fruit. His second son Daniel, joined him on the farm at the age of 22, followed by his son Niel, who took over to run operations in 1950. While grapes were also grown here at the turn of the century, production remained small until the 4th generation when Daan took over fully in 1981.
The current structure is family strong.
Daan heads up the team, while also taking the role of viticulturist and fruit farmer; Niel, a qualified winemaker, runs the finances while supporting Daan with the farming. His sister Mari looks after sales and distribution plus the social issues, such as a crèche for staff children, and an after-school club with the Pebbles Project.
Eleanor, Daan’s wife, provides assistance whenever needed and plays a crucial supporting role.
Christine-Marié, Daan’s mother, also resides on the property in a lovely garden setting and is in charge of the gardens.
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Klein Simonsvlei History
The farm Klein Simonsvlei was purchased by Piet Joubert
Daniel, his second son, began farming when he was 22 years old
Grape production reached 500 tonnes
800 tonnes of grapes were being produced on the estate
Daniel Jr., also known as “Niel”, assumed control of the farm’s management
Third-generation Daan began working full-time on Niel Joubert Wines’ operations
The Niel Joubert label was introduced for the first time
Niel Jr., a member of the fourth generation, joined the family farm
15 grape varietals and 7 fruit varieties are grown at Niel Joubert Wine Estate
The Niel Joubert product family now includes unusual varietals and a lifestyle selection